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Steven, hours after my post on the topic, has blogged thusly:

More importantly, after marathon discussions at work, I think we are close to cracking the nut on what we should do about this 9,000-pound elephant in our pool. The solution that we seem to be arriving at is surprisingly obvious, but it took many hours to remove the blinders that were put in place by nearly four years of developing Audion to be a certain way. The environment has changed, and we must adapt to the new environment. It's Darwinism at work. Those of you who said that it is the responsibility of the small company to be innovate and be nimble, well, you were right on the money.

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